Unit 20 Advertising Media

For Unit 20 (Advertising Media) I have chosen M&M's "Eating in Bed"

The Narrative is The "wife" (portayed by Erin Ross) is caught sleeping with the red M&M by husband "Scott"
(30 Second's)

https://www.adforum.com/creative-work/ad/player/34515693/eating-in-bed/mms
"M&Ms Chocolate Candies" IS OWNED BY MARS Chocolate North America
(Founded in 1911) by Franklin Clarence Mars
It was advertised as TV Commercials, IMAX, social media, public transport livery and more.
In my opinion the advert works as it appeals to children/families as it is chocolate but also appeals to adults (by the use of adult humour) and the soundtrack, which is Tainted Love by "Soft Cell" (which is a romance theme)
Audio-visual
The advertisement was produced by BBDO New York
AIRED FROM 2008 to 2015 OVER THE 7-YEAR PERIOD, IT COSTED OVER $100 million (and ¢0)(£77,000,000.00) [€91,000,000,00]
The theme of the advertisement is adult humour
The UK and Portugal ads are half the length of the US ads due to save money, overseas.